innocent makes “natural, delicious drinks that help people live well and die old”.

innocent was founded 19 years ago with a mission to help make it easier for people to do themselves some good. And that mission is even more relevant today than it was back then. The health benefits of eating more fruit and veg are well known, yet over two thirds of us are not hitting our recommended fruit and veg intake. As fruit and veg experts, innocent make tasty, healthy, convenient ways to help people get more fruit and veg into their diet.

Over the last year innocent have sold 1 billion portions of fruit and veg and helped millions of people do themselves some good.